Twitter is tribe’s best friend
Twitter is an incredible medium for a tribe (Seth Godin). The three things important for a tribe can be found with Twitter.
1. Leader to lead the group – Brace yourself! if you have @followers, you have a chance to lead
2. @Followers who are passionate about a cause or simply have shared interests
3. Medium to communicate with each other
Want examples? How about the Iran Twitter revolution? or tweeting hotel manager?
SMBs out there… Your customers are your followers! you can potentially turn them into a tribe. Start tweeting, but keep it relevant.
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